International research is not a matter of carrying one method into another country. Every geography has its own language, institutional structure, social fabric, field dynamics and decision-making culture.
At ID Research & Consultancy we therefore do not define regional capacity by asking how many countries we can work in. The real question is a different one: how do we build the right research in each country, by understanding that country’s realities?
The methodology, field operations, quality and data management capacity we developed in Türkiye over more than fifteen years is applied in new and emerging geographies together with local research partners and subject-matter experts, through regional approaches and local perspectives.
What results is neither a single research model imposed from the centre nor a fragmented local network. It is a flexible research network that works to shared methodological standards while understanding the context it sits in.
Türkiye: a strong operational centre
ID’s methodological and operational infrastructure is centred in Türkiye. Across the country we have field and research experience at the scale of 81 provinces, 26 NUTS-2 regions, CAPI, CATI and CAWI, and more than 100,000 interviews.
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From household surveys to enterprise studies, from public policy work to health research, from youth and employment studies to entrepreneurship and social research, we have run field implementations across many different areas.
That experience did not only give us high-volume field capacity. It taught us to hold the same quality standard in different regions, with different target groups and under different field conditions.
Our regional model
ID’s international approach is not built on copying the same system into every country. Our basic model is central methodology, local expertise and regional perspective.
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As the central ID team we coordinate research design, sampling, questionnaire methodology, quality protocols, data management, analysis and reporting. Our local partners and subject-matter experts bring local institutions, cultural context, language and terminology, access to the target group, field organisation, local regulation and operational reality.
Working with local partners
The best way to genuinely understand a country is to work with that country’s researchers.
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ID’s regional growth model therefore rests not on buying fieldwork from outside but on building long-term collaborations with local research firms, academics, sector specialists and technical solution partners.
Depending on the project, local field firms, universities and academics, sector specialists, sociologists and qualitative researchers, and technology and data systems partners are brought into the team.
This does not only give us operational access. It helps the research ask more accurate questions, reach more accurate people and interpret the findings more accurately.
Regional perspective
The same question may not mean the same thing in different countries. A concept that carries a particular meaning in Türkiye may sit in a different social context in the Balkans, another in Central Asia, and another again in the Middle East.
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In international work ID therefore does not simply translate. It adapts concepts. Research questions, indicators and field methods are assessed together with local experts, preserving comparability without losing local reality.
We call this Regional Perspective. Good international research is not asking the same question everywhere in the same way; it is being able to measure the same research purpose correctly everywhere.
New and emerging markets
At the centre of ID’s regional strategy sit not only existing research markets but geographies in rapid transformation where new data needs are emerging.
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Economic transformation, migration, digitalisation, the green transition, youth unemployment, social policy and change in public services are creating new research needs in developing countries.
In these regions we want not only to collect the data that exists, but to see the new questions early, develop new indicators and bring a research perspective to areas decision-makers cannot yet fully measure.
International development experience
ID’s international capacity is not a matter of geographic targets alone.
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The experience gained in research and fieldwork associated with the World Bank, WHO, UNICEF, ILO, UN Women, UNDP and other international organisations has built strong institutional infrastructure in international terms of reference, multi-stakeholder project management, QA/QC standards, ethics and safeguarding procedures, international reporting, data security and donor requirements.
Combined with the operational and cultural knowledge of local partners, that infrastructure lets us produce more reliable results at regional scale.
Cross-country research
The greatest difficulty in multi-country research is not collecting data in different countries. It is making data from different contexts comparable.
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In multi-country work ID therefore aims to use a shared methodology, standard sampling principles, a core questionnaire, local adaptation, shared training materials, central quality control, a common coding system and a comparable data structure.
Local partners adapt the methodology to their own context while the central ID team protects comparability and quality.
A regional network held together by technology
Technology is one of our basic instruments for managing teams working in different countries inside one quality system.
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Depending on the project, KoBoToolbox, CAPI, CATI, CAWI, paradata checks, GPS and time-stamp controls, Power BI and field dashboards and central data quality controls can be used.
This infrastructure lets local teams work independently in the field while the central team monitors quality continuously or periodically.
Our partnership model
The basic structure we use in regional research projects. The model can be scaled and reconfigured for each project.
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- ID Research & Consultancy
- Methodology • Sampling • Quality • Analytics • Reporting
- Local Research Partner
- Field Operations • Local Access • Cultural Adaptation • Logistics
- Local Subject-Matter Experts
- Policy Context • Sector Knowledge • Interpretation • Local Perspective
- Technology Partner
- Survey Systems • Paradata • Dashboards • Data Security
Global reach, local perspective
For us "global reach" does not mean having an office everywhere in the world.
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What matters is working with the right partner in the right place, integrating local expertise into the research methodology, and holding the same quality standard in every country.
ID’s model of internationalisation is therefore built on a network of knowledge rather than on geographic spread.